Claire Bing is the Director of Regulatory for tarte cosmetics, the leader in high-performance natural beauty. Since joining tarte in 2012, Claire’s role has grown along with the company as she and her team have led tarte’s regulatory expansion into new international markets in Southeast Asia, Australia and the European Union. Today, Claire is responsible for overseeing all regulatory, testing and quality assurance for new product development, as well as continued compliance with the FDA, FTC and other external supervisory bodies in the US and abroad. Her prior work experience includes production documentation and quality assurance across the pharmaceutical and food industries, as well as microbial pathogenesis research at Nationwide Children’s Hospital. Claire earned her B.S. in Microbiology and B.A. in History of Art from The Ohio State University, and is passionate about volunteering for humans rights organizations, such as the Salvation Army and Human Rights Campaign.
As the global counterfeiting landscape becomes ever more shadowy and complex, (see: social media, the Dark Web), brand owners are still expected to preserve their brand’s reputation and protect the consumer from the dangers of purchasing fake products. Even on a limited budget, an effective brand protection program is critical to taking back what belongs to you—revenue and your brand reputation.
This session will examine tools and tips to:
Make your budget work over overtime
Create and maintain an effective ACBP plan on a meager budget
And the must haves in your brand protection program
Check out the incredible speaker line-up to see who will be joining Claire.