VP, Business & Legal Affairs NFLPA | NFL Players Inc.
Casey Schwab is the Vice President of Business and Legal Affairs for the NFL Players Association’s (NFLPA’s) commercial business, NFL Players Inc. In that role, Casey leads negotiations on complex commercial transactions with partners such as the NFL, Fanatics and Nike. He also represents NFL players on issues of national importance—ranging from rights protection to monetization of sports gambling—and is driving the NFLPA’s integration of blockchain-based assets and solutions.
Additionally, Casey oversees the business affairs for the other strategic commercial initiatives of the NFLPA: ACE Media (Content/Production), OneTeam Collective (Venture Capital) and REP Worldwide (Licensing Agency). He currently serves as a Board Member for REP Worldwide, the NFLPA Building Board and the American Bar Association’s (ABA’s) Sports Division. Previously, Casey held posts of Vice Chair and Chair of the ABA Sports Division for successive two-year terms.
Prior to joining the NFLPA, he worked first for the NFL Media Group and then FOX Sports in Los Angeles, CA. While in LA, he also taught at the University of Southern California, Gould School of Law, creating and launching a course in legal entrepreneurialism that was the first of its kind. He is a published author, and frequent speaker on topics such as intellectual property, media distribution, sports betting and the convergence of technology and business.
Casey is a graduate of the USC (Juris Doctor), the University of Wisconsin-Madison (Sociology/Legal Studies) and the Saïd Business School at the University of Oxford (Blockchain Strategy).