A collaborative approach is the best strategy to protect your brand from trademark infringement. Working closely with various brands through the lifespan of a product, beginning at the pre-launch stage. Taking an all hands on deck approach by successfully collaborating with your R&D, risk assessment, security, packaging, PR, marketing, sales, supply chain management, licensing, and legal departments, your organization will be better equipped to develop and manage effective short and long-term AC&BP programs. Join in the discussion to hear how to effectively collaborate with all departments involved to better protect your brand from infringement.
Check out the incredible speaker line-up to see who will be joining Becky.