Lynn Mayer Senior Corporate Counsel
Paris Presents Incorporated
MAIN CONFERENCE: DAY ONE
Counterfeiting rings around the globe are highly-technically skilled at setting up thousands of online marketplaces that mislead consumers in believing a .com is a brand’s official website - or products on one of their hundreds of other fraudulent marketplace websites are authentic.
As the world has turned to the Internet as their 24/7 go-to-source to purchase a wide variety of goods, brand owners need to put shutting down these websites to the top of their AC&BP to do list.
In this session, you will learn more about:
How to develop and maintain strategic AC&BP partnerships with online marketplaces, payment processors, digital advertising entities, and law enforcement agencies
How to effectively work with Internet hosting companies, domain registrars & registries, and Internet access providers to reduce online counterfeiting activities
Effective methods to shut down cyber-squatting domains
How to effectively source and collaborate with local and international law enforcement, investigative, and prosecution partners that specialize in online product counterfeiting
MAIN CONFERENCE: DAY TWO
Let’s face it, the greatest take-away you can bring back to your organization is sound advice that specifically addresses your questions that relate to protecting your brand against counterfeiting. This session will consist of open-forum Q&As with speakers answering questions you have submitted earlier in the day, such as:
How do I determine which government agencies to work with on x AC&BP matter?
How do I develop an effective business case my C-Suite can embrace with respect to establishing, and/or further developing our company’s AC&BP departments and initiatives?
How do I determine if our company does indeed have the capabilities and interest to pursue a counterfeiting judgement?
And much more!