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Counter-Counterfeiters Part 1: Speakers Weigh In on Global Counterfeiting

Counter-Counterfeiters Part 1: Speakers Weigh In on Global Counterfeiting

In Part One of this exclusive two-part interview, Elisha Lawrence, AVP, Global Anti-Piracy & Content Security, ABS-CBN International, and Yunze Lian, Partner at Hylands Law Firm, discuss the intersection between piracy and counterfeiting and trans-national counterfeiting initiatives.

If you prefer to receive a copy via email contact me at amnah.munir@iqpc.com

Counter-Counterfeiters Part 2: Speakers Weigh In on Global Counterfeiting

Counter-Counterfeiters Part 2: Speakers Weigh In on Global Counterfeiting

In the final installment of this exclusive two-part interview, Elisha Lawrence, AVP, Global Anti-Piracy & Content Security, ABS-CBN International, and Yunze Lian, Partner at Hylands Law Firm, continue the discussion, touching on global anti-counterfeiting strategies, counterfeiters' exponential ingenuity, and give tips on combating the gray market.

If you prefer to receive a copy via email contact me at Amnah.munir@iqpc.com

Best Practices for Protecting a Brand in China

Best Practices for Protecting a Brand in China

Jason Yao, Senior Partner, Wan Hui Da Law Firm, China discusses;

  • The best practices for protecting a brand in China Different approaches that would be taken for different targets for efficient resource allocation
  • The current counterfeit goods ecosystem in China - both for brands trying to sell and procure/manufacture goods from China
  • What a bigger challenge for brands is China- trademark infringements or manufacturing of counterfeits
  • Key challenges to pursuing an anti-counterfeiting and brand protection strategy in China
  • Success stories he has had when pursuing action against counterfeiter

If you prefer to receive a copy via email contact me at amnah.munir@iqpc.com